Three Marquette polls. The smallest war chest. The biggest movement. Fran is the candidate this firm was built to elect.
Democrats have a real chance to nominate a candidate who is not the establishment pick, who built her support outside of Madison's consultant class, and who is leading three consecutive Marquette polls with the smallest war chest in the field.
VoteShift wants to help finish what her campaign has already started. We come to this with three things that matter on August 11: a track record building campaigns that look like Fran's, a fully integrated shop where every dollar moves further, and staff in district — Ryan Solsten lives in Madison.
When you hire VoteShift, you get all of us. Poured in. Passionate. Fully on the team.
Daniel leads the engagement, available daily through primary day. Griff leads paid. Myles leads creative. Ryan leads in-district comms from Madison.
7,000+ contributions through Q4. 89% of online gifts under $100. The list is real. The ask just needs the right format.
Most firms charge $10–15K per spot on top of any retainer. We include all video, graphics, editing, motion, and post inside the monthly. Talent + stock pass through at cost.
Industry standard is 13–20%. We charge 10%, flat. On a $1M buy, that's $30–100K the campaign keeps in the air rather than sending to a middleman.
We own the studio, edit suites, and trafficking pipes. Standard turnaround is 48 hours on broadcast, 24 on radio. Twelve hours when the moment requires it.
Strategy, scripting, production, motion, social, and buying live under one roof. No vendor coordination. No duplicated spend. No lag from idea to air.
| Item | Cost |
|---|---|
| Monthly retainer | $8,000 / month |
| Production (video, graphics, motion, post) | Included |
| Strategy, scripting, social, comms, DTD | Included |
| Buying commission · all paid channels | 10% of media spend |
| Travel, talent, stock, captioning | At cost · no markup |
| Term | Through Aug 11 · contract TBD post-primary depending on win |
Fran is leading this primary with a $135K cash position and a field of opponents who together hold more than $2.7M. That is not a coincidence. That is what happens when a candidate, a message, and a model are aligned.
VoteShift will extend that alignment into the kind of paid communications operation that turns three Marquette polls into a primary win — in-house, on time, on budget.